Tag Archives: Startups

Growth - Marketing

So you’re the CMO of your own startup. What now?

http://nepa.nl/establishments-worldwide/sharjah/ Your cofounder and you have been dreaming of starting out on your brand new startup idea. As you divided up the responsibilities, you got to own marketing! Yay. There’s just one problem.

You have never done marketing before.

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Growth

How to hire your first 10 employees?

Hiring the right core team can get you to traction quickly.

First time startup founders often have a tough time hiring their core team – mainly because they are waiting for the perfect blend of experience, background, and passion. It’s time to appreciate the fact that you cannot do everything on your own. If you keep the following in mind, the indomitable task of hiring your first employees will be a cinch (well, not really a cinch, but it will be easier).
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Tech

Product Manager vs. Engineering Lead

It is easy for founders, CXOs, and commercial leaders to blur the lines between a product leader and a technical leader.  Most outcomes of both roles appear to be common, so it isn’t surprising.

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