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Taking A/B test results at face value goes against the fundamentals of experimentation. A few weeks ago, I was in a meeting with a…
Your cofounder and you have been dreaming of starting out on your brand new startup idea. As you divided up the responsibilities, you got…
It is easy for founders, CXOs, and commercial leaders to blur the lines between a product leader and a technical leader. Most outcomes of…
Digital marketing agencies are a dying breed. If you are one, or you are using one, keep in mind the three things you need…
With all the hype around big data and AI, it is easy to forget why we look at data in the first place. I…
Whether you are a startup founder or a legacy MNC trying to disrupt your existing processes, hiring a Product Manager can be a daunting…
Almost 90% of e-commerce stores fail in the first 120 days. According to Chris Ducker’s blog, 90% of e-commerce ventures fail. That alone is…
Hiring the right core team can get you to traction quickly. First time startup founders often have a tough time hiring their core team…